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8min chapter
The Department of Justice V Google Ads: Part 2
Better Offline
Google's Dynamic Revenue Strategy
This chapter explores Google's dynamic revenue sharing tactics within AdX, including how the company uses its final bid advantage to outmaneuver competitors. It highlights the challenges faced by smaller advertisers in a market dominated by Google, supported by testimonies illustrating the constraints of this advertising monopoly.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode