Getting on Higher Ground as a Product Manager

Every year we add and remove categories, including some recent categories that looked like they were beginning of a trend. And then for whatever reason, that doesn't pan out or that gets swallowed up by other big companies who effectively destroyed the category. So there's a little bit of a new stuff every year. You can do like a shadow landscape of the stuff that fell out. There's probably an animation about how that evolves over the years, which we could do at some point.

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