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Is Facebook Competing With Facebook?
The two companies like they're not actually fighting over the same dollar bill. They're able to collude in a way that is little bit easier than, say, instagram and facebook would be directly competing. When the sector gets concentrated, it can influence policy. It's much easier to influence policy when you all agree. And it's even more easy to influence policy if you all agree and you have a lot of money to spend on influencing policy.