
Summary of Company of One by Paul Jarvis | Free Audiobook
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Chapter Three - Keeping It Simple
A company of one is about staying small as an end goal. Shan owns psycho tactics, a consultancy that teaches other businesses the psychology behind what motivates customers to buy or not buy. He earns money through his website and in person training workshops. Shahn wakes up at four a m each day and works from a small office in his back yard. To do this, shahn begins by recording audio for his podcast before the rest of the world becomes too noisy. The rest of his routine is typically answering questions for his customers on his private message board on his web site.
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