The So What from BCG cover image

How to Run Your Company to Thrive in 2050

The So What from BCG

CHAPTER

How to Gain Competitive Advantage in the Digital Age

The nature of scale has changed but what makes your competitive advantage unique hasn't changed so much. It's always about you have clarity of purpose and vision. You know where it is you want to go and that helps you prioritize the right actions in the right way. Having a vision, having capable people, having a tech platform, etc. makes sense to them.

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