9min chapter

Marketing Against The Grain cover image

Why Netflix, YouTube & Spotify Bailed On Apple Vision Pro

Marketing Against The Grain

CHAPTER

Apple's Vision Pro: Concerns, Potential, and Impact on Consumer Behavior

The chapter discusses the concerns and potential of Apple's Vision Pro device, highlighting its limited battery life and weight. It also explores the potential impact of the Vision Pro on consumer behavior, media consumption, and advertising in the VR AR world.

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