What the Fundraising cover image

118: Magnetic Fundraising: Strategies for Planning & Hosting Engaging Fundraising Events with A.J. Steinberg

What the Fundraising

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Unusual, but Effective Event Assets

"I do something called asset mapping, where I have organizations think about all the things of value inside their organization that can be leveraged to build different types of partnerships," she said. "The whole idea for sponsors is they want to know ... once again, there's like 7 reasons that they sponsor."

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