Customer-led International Expansion Strategy

Indonesian fintech unicorn Xendit is helping reshape Southeast Asia’s payment landscape by offering Stripe-like infrastructure tailored to the region’s unique challenges. In this episode of CNBC's "Beyond the Valley," Xendit co-founder and Chief Operating Officer Tessa Wijaya joins Arjun Kharpal at the Singapore Week of Innovation and Technology (SWITCH) to discuss unifying a fragmented payments system landscape, learning from her first startup in the food business and the challenge of moving the Asian payment market away from QR codes.

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