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Barbie & Oppenheimer & Strikes, Oh My
On with Kara Swisher
The Backfiring of Social Media and Marketing
6% of people who saw Oppenheimer this weekend, I think it was a quorum, did so because Barbie was sold out. Chris Nolan has his career best non-Batman opening thanks in part to creative and marketing prowess that his old studio executed on That rival film, Barbie. But talk about backfiring of these things, because sometimes they do. People don't, like, my sons watch Reddit and YouTube, period, that's it.
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