
Puma Falls, Filtronic's Space Connection, Broadcom Dips
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Challenges in the Athleisure Market: Lululemon's Struggles and Industry Trends
This chapter examines Lululemon Athletica's recent financial difficulties driven by supply chain disruptions and tariffs impacting the sporting goods industry. The discussion also addresses how competitors like Puma and Adidas are similarly affected, alongside Lululemon's strategic efforts to expand into new markets such as golf and running.
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