I think the one thing that always comes to mind for me when I think about this is transparency. Back then you relied on, I don't know how many there were, but like a handful of Yes. Narrow sources. Now everyone can create content. We all essentially our own newspaper. How do you spot someone who is an academic that is genuinely a good evidence-based science communicator? Like, what are the kind of characteristics that you would look out for? Yeah. And it would be great to have more of these folks amplified within mainstream media.

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