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Bloomberg Businessweek

The Toy Industry Is in a Slowdown This Year

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The toy industry has been in a bit of a slowdown this year because, you know, it's coming off to be the highs of the pandemic when people are buying so much of that stuff. So I touched base with a couple of manufacturers and said, how are things looking? One of those is one of the biggest makers of toy dinosaurs in the world. And he also makes Chatham-Ole talking hamster. The thinking is that the Barbie effect might give all boats a lift. Mattel themselves are expecting a lift from the Barbie chain of products.

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