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14min chapter
Why Duolingo Worked (with Luis von Ahn, CEO)
ACQ2 by Acquired
The Success of Duolingo: Gamification and User Engagement
This chapter delves into the key factors behind Duolingo's success, highlighting the role of user motivation and gamification in language learning. It discusses the evolution of the app's design, including features like streaks and leaderboards, which enhance community participation and encourage daily use. The conversation also addresses challenges faced during fundraising and the strategic pivot to a mobile-first approach, revealing insights into market potential and the universal appeal of language learning.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode