A Conversation with Mike Bosworth
Sales Strategy & Enablement by Revenue.io
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Pure Curiosity and Pure Enemies
The cure that i'm prescribing these days is pure curiosity and pure envy. In ten seconds, we're asking them if they're curious about one of their peers. And in the bto b buying world, the pure curiosity is real high. You know, when these salespeople are out selling big ticket, intangible, conceptal hard to explain in another word, inthe complex solution environment. The odds are prettyHigh that your intelligence tells you that the person you're about to reach out to or call on or try to initiate a bicycle, the odds are pretty high they have a problem that you've helped one of their peer already solve.
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