Why is corporate America getting political?
The Real Story
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Are You Taking a Stand on Social Media?
Klaus Weber: It's become increasingly difficult for corporations not to take a stance on social issues that are not really about themselves. He says some CEOs have a very sincere commitment to certain values and they want to bring those into the boardroom. But I think for many more, he thinks it is executives that some feel pressure from consumers maybe or their own employees.
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