12min chapter

Odd Lots cover image

How Brazil Gave Birth to One of the World's Greatest Jet Makers

Odd Lots

CHAPTER

Embraer's Rise in the Aerospace Industry

The chapter explores Embraer's journey to becoming a major player in the aerospace industry, highlighting its success in producing high-quality aircraft globally. It delves into the company's strategic decision-making, market positioning, and its impact on the aviation market. Additionally, it discusses the significance of industrial policy in nurturing technologically advanced industries and the challenges faced by a Brazilian aerospace company in meeting global demands.

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