#371: How to Grow Your Brand Like a Weed With Storytelling
Business of Story
00:00
The Soil Strategy of a Business
All the life force of a plant is concentrated in the roots. And so we want to make sure that we cultivate and curate the value of our business as much as possible. We should be thinking in terms of growing no matter what conditions are, he says. But we also have the opportunity to change those conditions for for even better growth. Any company that has captured a movement can create more favorable conditions for growth.
Transcript
Play full episode
