11 - Meeting Your Buyers Where They Are, In Dark Social
Stacking Growth | The B2B Marketing Podcast
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I Saw You on Face Look
Gan: How do we measure dark social? And then soto share that back with the org of how marketing is driving results. I'm curious, you know, talking to the customers to figure out what are they using now,. What are they interested and how where are they looking? Often do you recommend doing that? Does that like a yearly process, or how often do you go back and check in? That's as much as you can achieve it.
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