4min chapter

All In The Mind cover image

Hacking humans: social engineering and the power of influence

All In The Mind

CHAPTER

Building Trust with Oxytocin and Using Empathy and Reciprocity to Gain Access

This chapter explores how chemicals in the brain, like oxytocin, contribute to the development of trust and rapport. It also includes a personal story demonstrating the use of empathy and reciprocity to gain access to a company's premises.

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