How sales and marketing can work together within agile frameworks - Bethan Vincent
Tech Marketing Trends
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Agile and Scrum in Marketing?
A lot of marketters connect agile and scrum exactly as he said, to the product of prodev. But not so much in marketing. What you have done is actually brought that method into the marketing sals areas. And can you give us a bit of background? Why did you come up with that idea? And, of course, how have it gone inimal? Yesi mean, as i said, i was working in this team this kind of product,. teamed with developers, and i watched as we implemented agile in this team, and we implemented scrum.
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