The Value of BIDstack

BIDstack for five, maybe longer years ago, you know, really had a first moomer advantage. But looking at the market out there now in terms of the DSP, the advertising demand side platforms that are including advertising in game is not anything new to some extent. There's more and more players out there than they were. So I think it's very much down to valuation basis now. Trying to price BIDstack and what they may do in the future on their technology isn't the most appropriate way to do it. You know, this is a technology that's been integrated across many platforms now.

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