Demystifying the Disinformation Marketplace
Human Centered
00:00
Advertising and Misinformation Dynamics
This chapter investigates the intricate connections between advertising and misinformation, analyzing how ad firms influence the exposure of low-credibility news. It discusses the implications of dominant ad servers on the misinformation ecosystem and the need for transparency in advertising practices. The chapter also highlights the complexities of defining misinformation and the challenges faced by fact-checkers in addressing these issues.
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