The Rise and Fall of Moxie: Emotional Robotics and Startup Challenges

This chapter delves into the shutdown of Embodied and its AI-powered emotional support robot, Moxie, examining the financial struggles that led to the product's discontinuation. The discussion highlights the emotional ramifications for children and parents, emphasizing the risks of investing in startups without long-term viability. Additionally, the chapter critiques the marketing strategies of smaller toy companies and proposes solutions to enhance consumer trust amidst startup challenges.