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3min chapter
Product-Led SEO and SurveyMonkey's $200M Annual Organic Growth Strategy (Eli Schwartz, Author of Product-led SEO and ex-SurveyMonkey Director of Growth)
How the Fxck SEO Podcast
The Impact of Brand on Click-Through Rates
The impact of investing in brand on your click-through rates or something like that. Google favors brands because users favor brands so and that's where the click through it comes in. Brands can charge more money because someone else has done the work however you still have to do your seo work to be visible and get out there but it is so much easier to do seo at a brandYeah that's a bit of a nightmare to me but I understand like the impact can be huge.
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