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Building High-Growth Products with Jobs-to-be-Done

The Product Podcast

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Get More Followers on Twitter

Twitter is now, they've been in peril. Salesforce had bought Twitter and you had built something to help people get more Twitter followers. They might shut you down any day. In fact, many people got shut down on Twitter when they shut down their API. Acquire customers is a job that's not going to go away. That's going to be there whether Twitter exists or not. You need to know that the real point of what you're doing is helping them acquire customers. If you don't, somebody else will, then you'll be dead.

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