The Zane Lowe Interview Series cover image

Post Malone

The Zane Lowe Interview Series

CHAPTER

Navigating Social Media Pressure and Expectations

In this chapter, they discuss the pressure and expectations that artists face in the age of social media and viral trends. They touch on the topic of authenticity and how some artists feel the need to conform to certain platforms like TikTok in order to promote their music. They also talk about the struggle between wanting to freely express themselves creatively and the influence of label partnerships.

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