E018 - Represent Clo Founder: Building The Best Brand In The World (George Heaton)
First Things THRST
00:00
Why I Would Give Away Equity to a Brand
I love Louis Vuitton, Dior and Batega Bonata. The way they can execute product is amazing. Price points obviously now because since the start of the brand, I always wanted to be amazing quality stuff. But I would not do it just for the sake of doing it. A lot of people mess up with that. We get greedy with it. And the good thing is about rap is we can sit in the stores against emeries and priders and Diors but my price points are four or five times less than them. So it's good.
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