The Productization of Services in the Podcast

Offering productized services is a great way to make money while keeping your clients happy. 

In this episode, Rick West joins Matt and explains what productized services are and why you should offer them to your clients. You'll learn how productized services can help you streamline your business, provide better customer service, and make more money.

ABOUT RICK

Rick West is the CEO and Founder of Field Agent. Field Agent connects brands, retailers, and agencies with customers across the country and around the world to help you win at retail. His platform harnesses smartphones across the country, bridging the gap between you and your customers.

Here’s a summary of the great stuff that we cover in this show:

• If you're a B2B provider of services, there's no way that you can put your services on Amazon or Shopify. So, Rick and his team developed Plum, the first B2B marketplace with a cart where you can click, answer a couple of questions and go to a cart and check out with a cart just like you would Amazon or any type of retail, B2B engagement and buy their services.
• The barriers to any B2B services provider in productizing their services are usually time and tech resources. Rick’s team comes alongside and helps them by doing the tech lifting and concept lifting to create products and gives them a place to place these products, which is plum shop.
• A checklist is a great tool to productize something even without the technology and what marks the difference between a great and mediocre sales call.

For complete show notes, transcript and links to our guest, check out our website: www.ecommerce-podcast.com.