A Brand Built By Dads for Dads
Chew on This - Digestable DTC Content
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Building the Dad Brand
This chapter explores the creation of a unique brand by a group of fathers who connected over their parenting journeys. They share their experiences launching a simple trucker hat, leveraging digital marketing strategies, and engaging their growing community while balancing full-time jobs. The discussion emphasizes the importance of relatable content, practical marketing techniques, and the personal touch that drives their brand's success.
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