293 - What B2B Marketers Can Learn From DTC | Gaetano DiNardi
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Is There a Perfect Attribution?
Bob: The idea that you get perfect attribution is just made up, given the way the privacy policies work and how everything happens. What you're seeing in austin is actually like a continuation move of something i indeed to see that, you know, you might not hear in bob,. So we did an activation, uh, south by southwest. And so, like that drove like, a massive, massive spike in branded traffic and sin up for last week.
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