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Optimizing Course Management Strategies
This chapter explores the best practices for running a successful course business, focusing on promoting core offerings and utilizing upselling strategies. The discussion covers the importance of simplicity in business models, automated email campaigns, and effective software tools like ClickFunnels 2.0, Kajabi, and Deadline Funnel. Additionally, it highlights the significance of community engagement through platforms like Facebook groups, alongside insights on video hosting and ad tracking solutions.