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What Happened to Walton's Five and Dime?
People came to shop at walton's five and dime from other towns. I think it was the first time that sam realized that shock value would bring customers. People sort of came for novelty value here. That taught him the lesson of, oh, maybe we should always have novelty value. Maybe there's like reasons why people should becom to walmarts even if they aren't necessarily looking to buy something.