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5min chapter
Weekend Conversations: Catching Lightning In A Bottle
Elevate with Robert Glazer
Evolving Strategies in Advertising
This chapter delves into the changing dynamics of advertising at major events like the Super Bowl, focusing on the transition from brand-centric ads to those with actionable messaging. It highlights the importance of targeting, timing, and understanding consumer perceptions to create successful advertising campaigns.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode