21min chapter

The CPG Guys cover image

Omnichannel Leadership with Cornell's Dan Hooker & Karan Girotra and Kellanova's Clare Galvão

The CPG Guys

CHAPTER

Academic Program at Cornell University

The chapter discusses an academic program at Cornell University focused on omni-channel retailing and the role of AI in the industry. The speakers introduce the program directors and highlight the hands-on learning approach called the studio method. They also discuss the desired outcomes for participants and the importance of deep awareness and intelligent evaluation of AI technology.

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