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447: Better product portfolio management – with Gareth Bradley

Product Mastery Now for Product Managers, Leaders, and Innovators

CHAPTER

How to Structure a Product Portfolio

Chad Smith: What is a product portfolio and why do we care about these things? He says traditionally, most people will think of them in companies that have maybe more than one product. If you don't sell physical products, what you sell services would also group it the same way. But he says there has been a shift from a project mindset to a product mindset.

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