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Are These Pancakes an Xbox? - Easy Allies Podcast - Nov 15, 2024

The Easy Allies Podcast

CHAPTER

Timing the Hype: Game Release Strategies

This chapter explores the delicate balance of timing in announcing highly anticipated video games, emphasizing an optimal 3 to 5-month window before launch. It discusses the impact of trailers and marketing strategies while considering challenges faced by both major franchises and smaller titles in maintaining excitement over prolonged periods.

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