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Navigating Sales Forecasting Challenges
This chapter explores the complexities of sales forecasting, stressing the need for diverse paths to meet sales goals and the impact of discount pricing. It also covers strategies for transitioning from monthly to quarterly forecasts, highlighting techniques such as top-down and bottom-up approaches, as well as the role of AI in enhancing accuracy. The speakers emphasize the importance of understanding the sales process and maintaining effective communication to build a successful pipeline.