2min chapter

M&A Talk (Mergers & Acquisitions), by Morgan & Westfield cover image

From Corporate Buyer to Entrepreneur: Lessons in Creating Value for an Exit

M&A Talk (Mergers & Acquisitions), by Morgan & Westfield

CHAPTER

Strategic Revenue Requirements and Brand Value in Consumer Products Companies

Exploring the necessity of hitting a revenue threshold to attract strategic buyers and the immense value brands bring to consumer products companies, potentially accounting for 80% of the overall worth.

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