AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
How to Overestimate the Importance of PR and Social Media for Bestseller Lists
AJ Vaden: There are all these things that we track that are just Technicalities. You got to watch out for technicality risk and you need to talk to somebody who knows what they're doing. Over estimation risk is one of the reasons why authors miss the bestseller list. Even when you get on a major podcast like the biggest podcast in the world might move a few hundred copies. That's nowhere near enough to hit any of the bestseller lists let alone a New York Times.