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How the Founder of 1-800-GOT-JUNK Built His $700M Empire

Founder's Journal

CHAPTER

How Do You Price 1-800-Got-Junk?

1-800-GOT-JUNK has a premium brand that we've created that has huge credibility. The biggest and best in every market is usually generally the most expensive or close to the most expensive because it costs a lot of money to find great people. You do get what you pay for and people want that service. We see that if someone buys a franchise, if they go to their town in New Jersey, they're going to find that with 1-800- GOT- JUNK they'll charge more.

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