One of the challenges whenever we present some kind of a tech product or tech demo, right, it's pretty dry. So is there any tips, how can people convert this kind of presentation, product features into something that is a more storytelling manner? There are different types of stories you can use, as I said, a customer story, it can be the creator story,. It can be a personal story related to the product, you can also do a fictitious story, like a role-play story and completely invented a story. If you know already a happy customer story, that's one, customer story is very powerful in this case. And then you can also bring your personal story, because

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