2min chapter

30 Minutes to President's Club | No-Nonsense Sales cover image

240 (Sell) Master Parallel Selling Strategies to Speed Up Every Deal (Samantha McKenna, #samsales Consulting)

30 Minutes to President's Club | No-Nonsense Sales

CHAPTER

Navigating Buyer Conversations to Overcome Budget Objections

This chapter delves into effective strategies for engaging potential buyers, particularly marketing managers, during initial conversations. It highlights the significance of asking insightful questions to uncover objections about budget and value perception, enabling sellers to align their offerings with the buyer's needs.

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