This chapter explores the challenges faced by social psychology, discusses its scientific rigor, and highlights its efforts in implementing open science practices to improve its credibility.
What happens in our brain when we make assumptions about people who don’t seem to be like us – when they may look, speak, or behave differently. And can brain science help us to override our potential prejudices? I explore some research on this topic, which specifically looks at how we perceive other people, animals, and things outside ourselves - such as technology.