Marketing spend will go up; the market is estimating 4 rate cuts this year, His CEO slept with his wife; here's what he learned about B2B SaaS, and There's a Boatload of money in political marketing… even outside of presidential election years
Marketing School - Digital Marketing and Online Marketing Tips
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Intro
This chapter explores the anticipated Federal Reserve rate cuts and their potential influence on marketing strategies and competition. It also examines the relationship between these rate adjustments and the notion of looming recessions, highlighting the differing perceptions of economic conditions.
Transcript
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