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3min chapter
Secrets de 30 CMOs de la tech française ft. TechMarketingLeaders
Conquête
L'évolution du marketing : être centré sur le client et la société
Ce chapitre explore comment les outils marketing évoluent et l'importance de la curiosité des professionnels face à ces changements. Il souligne également la nécessité de privilégier les fondamentaux du marketing, tels que l'orientation client et la valeur sociétale, au-delà de la simple recherche de profit.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode