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27. 3 Ways I Use Sales Navigator pt 2

Practical Prospecting

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How to Reach Out to Prospects Who Used to Work for Your Company

If you have a lot of employees or people who used to work for your customers, that creates familiarity. If they used you at a previous customer, of course, they're familiar with you. And so outreach is really simple. Like in the case of they work for your company, you can reach out and say, like, hey, you know, saw you work here. Maybe and then kind of break that ice with that first line and then go on your patient called action.

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