Building Trust and Adding Value: The Key to Success as a Purpose-Driven Entrepreneur

In this chapter, they discuss the importance of patience and playing the long game as a purpose-driven entrepreneur. They mention that building trust and adding value is key to success, even though it may take months or years for a small business to become profitable. They also talk about the power of building a community and connecting with the audience through consistent content and interaction, citing personal experiences and the impact of replying to comments. They emphasize that engaging with viewers helps build relationships and increases visibility.