I Am Your Korean Mom cover image

212. My unconventional launch secrets

I Am Your Korean Mom

CHAPTER

I Don't Lead With a Plan I Lead With Curiosity

"I have no idea I'm gonna market something until I begin marketing it because there is a version of how the work lives inside my head and it's never the same as what actual people in my audience experience," she says. "You don't dangle a carrot and say hey come get it it's gonna be your life is gonna be so awesome when you get it." She adds: "Have to give them a dose of the medicine so they experience what it's like and feel the power of it themselves"

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner