5min chapter

Ben Greenfield Life cover image

The Art of Insubordination: How to Dissent and Defy Effectively With Todd Kashdan

Ben Greenfield Life

CHAPTER

How to Project the Self Sacrifice in the Audience

The book is about projecting personal sacrifices that you made by either speaking to the majority, trying to influence people, or in your experience of whatever it is that you're talking about. As soon as you project the self sacrifice you're making, what that does in the audience? It says, oh, you're very serious about thiske, you're committed. Now i'm listening because you have skin in the game. But basically, kind ofly like being willing to take a difficult journey, and being able to share that with others will cause you to have more respect when you actually are defying the status quo on a certain topic.

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