How to Multiplate People to Do Things

The idea was to address this drop in the ocean effect that we see quite abit with environmental issues. One individual often has the impression that their own personal action don't really matter, because it's not going to have any impact what you do as an individual if no one else does the same thing. So thayve really tappin to the social component of mativation. It's what we call in psychology, social laws. We tend to just replicate or do what people do as well. And si, by high lighting that other responsible people in the city where you live are actually turning off their engine, we are trying to make this nom of the group more salliant.